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PostDec 06, 2007#401

MattnSTL wrote:It kinda was on Channel 2 Steffen was interviewed, but they got a couple facts wrong. Either way, good press.


http://www.myfoxstl.com/myfox/pages/New ... geId=3.2.1


New Hope For Old Mall



Last Edited: Wednesday, 05 Dec 2007, 10:36 PM CST

Created: Wednesday, 05 Dec 2007, 10:36 PM CST



. By John Gadson





(KTVI - myFOXstl.com) --

The old Saint Louis Centre has a new life and a new name "The Mercantile Exchange".



Here's the plan for the one time urban shopping mall, opened twenty two years ago.


Click the link for the full story



-RBB

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PostDec 06, 2007#402

I saw the report last night - they said that the Concord will be a hotel. Is that true, or will it be a residential/hotel combo?

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PostDec 06, 2007#403

I think the report had the wrong building.



The Laurel will be a mix of condos, hotel and apartments with street level retail. The Concord will be condos with street level retail and an interior parking garage. They said this will eat up a lot of the excess interior space that is difficult for condos.



There were very little details at this point. Mostly concentrated on changing the perception of downtown retail in St. Louis, and why this will be a viable project despite some doubters.



Provided a lot of good facts and figures. Started off with a PD survey that said 40% of area shoppers would not consider shopping downtown no matter what changed. Steffen said that a very limited number of residents were shopping downtown now, so he saw 60% of regional shoppers willing to come downtown who are not shopping there now. Their plan will address the issues mentioned in that poll... Better stores, better environment, free parking. And he said of the remaining 40%, if their favorite store is downtown and nowhere else in St. Louis, they will shop downtown.



The one thing that was new to me is that they are planning on removing the facade on the Mercantile Library Building to reveal the historic building underneath.

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PostDec 06, 2007#404

Fox 2 did get it wrong. The Concord will be all residential and the Laurel will be a hotel/residential mix.



Overall, very little new information presented. The anticipate starting construction on the Laurel (skybridge down?) this spring and the Concord later in the year. First shops are expected to be opened by Spring of 2010 and fully finished by Fall 2011. Anybody can correct me if I got these dates wrong, but I'm going on memory. Pyramid expects a good mix of both national and local retailers.

PostDec 06, 2007#405

Matt beat me to the punch.

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PostDec 06, 2007#406

MattonArsenal wrote:I think the report had the wrong building.



The Laurel will be a mix of condos, hotel and apartments with street level retail. The Concord will be condos with street level retail and an interior parking garage. They said this will eat up a lot of the excess interior space that is difficult for condos.



There were very little details at this point. Mostly concentrated on changing the perception of downtown retail in St. Louis, and why this will be a viable project despite some doubters.



Provided a lot of good facts and figures. Started off with a PD survey that said 40% of area shoppers would not consider shopping downtown no matter what changed. Steffen said that a very limited number of residents were shopping downtown now, so he saw 60% of regional shoppers willing to come downtown who are not shopping there now. Their plan will address the issues mentioned in that poll... Better stores, better environment, free parking. And he said of the remaining 40%, if their favorite store is downtown and nowhere else in St. Louis, they will shop downtown.



The one thing that was new to me is that they are planning on removing the facade on the Mercantile Library Building to reveal the historic building underneath.


Thanks for the reports, Matt and SShoe.



I like the sound of free parking. Maybe that will be enough to convince Union Station to validate parking as well.



It will be interesting to see the panels removed from the Mercantile Library. On one hand, I've grown to like the building in its present state. On the other, I'm certainly a huge fan of historic buildings (and I guess they'd need to remove the facade to receive historic tax credits). Hopefully it will end up looking as good as the old Post-Dispatch building at Tucker and Olive.

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PostDec 06, 2007#407

Matt, thanks for the updates!



Although it sounds like there weren't many new facts revealed at the luncheon, it's still nice to hear the facts and figures straight from Steffen. I think by addressing the concerns of the 40% who say they won't shop downtown, he stands a good chance of attracting the other 60% at least once in awhile, a decent fraction of that group on a regular basis, and maybe some minds will change in the 40% group.



Validated or free parking, a strong mix of stores, and a clean, safe, and attractive environment will go a long way toward attracting shoppers to downtown. I'd bet there are plenty of shoppers in north and south St. Louis County that bypass malls in their area to visit Saint Louis Galleria or West County Center. Even if MX cannot match the breadth of offerings at those malls, if it provides a unique shopping experience, I'm confident people will give it a chance.



Fall 2011? That sounds realistic, so hopefully Pyramid and GGP can stick to that date.

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PostDec 09, 2007#408

I was in Austin, Texas this weekend and had a good time Friday and Saturday. I had not been to Austin in about four years, and was really surprised at the transformation taking place. Wow.



RE: The MX District



Austin's downtown was more vibrant than I have ever experienced. The entire length of 6th Street (think Washington Avenue) is full of mom and pop stores, chain stores (Chico's, Anthropologie, REI etc.), restaurants and bars. They have a huge Whole Foods flagship that is awesome - and I am not a "whole" foods kind of guy. It seems to bring locals downtown and it was BUSY. The downtown Austin store has a major culinary center.



Furthermore, there is so much new construction (office, residential, government) happening in downtown Austin and the new towers are transforming the Austin skyline. There were new stores and restaurants throughout downtown and near the Capitol complex.



I have high hopes for the MX, and I sincerely hope that General Growth and Pyramid can snag a Whole Foods store flagship or something similar for downtown St. Louis. Something that will be a draw for the region and won't be found in Mid County. I think a mix a chain and mom and pop stores and restaurants works well for 6th Street. I think it could work well for Washington Avenue too.



Needless to say, I am jealous. Austin is a city that has no major sports teams and Austin is just getting light rail, it's Texas' "4th City", yet, its downtown feels so much more vibrant than downtown St. Louis. Maybe it is because downtown Austin is only the "center" of the region.



I know downtown St. Louis is "booming" with rehab and new construction, so hopefully downtown St. Louis will be just as vibrant if not more in a few years with the help of the MX District and other planned projects.

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PostDec 09, 2007#409

Austin is a great city -- and has been for years. Part of its vibrancy is attributable to the 60,000 college students (most of them at UT) living there, and more to the sorts of professionals that gather in the capital of a rich state. Think Boston, but without earmuffs.

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PostDec 09, 2007#410

publiceye wrote:Austin is a great city -- and has been for years. Part of its vibrancy is attributable to the 60,000 college students (most of them at UT) living there, and more to the sorts of professionals that gather in the capital of a rich state.
I agree. UT students are definitely an integral part of the urban fabric of Austin. The city certainly has a "youthful" feel to it. To me though, Austin is just beginning to feel more like a "real city" and not just a college town or government center. New condo and office high-rises are beginning to form a real skyline. Other projects are in the pipeline.



The downside is that the traffic is awful and I thought they would have expanded more of their interstates/highways by now. But anyway......I don't think St. Louis leaders have taken a trip to Austin like they have Minny, Denver, Cleveland etc. While downtown St. Louis is transforming and has a lot to be proud of with the MX District in the pipeline, a visit to Austin should at least be on the "to-do" list. They could see what is happening there to attract and keep youth other than UT.





photo from SSP

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PostDec 09, 2007#411

40% of area shoppers would not consider shopping downtown no matter what changed. Steffen said that a very limited number of residents were shopping downtown now, so he saw 60% of regional shoppers willing to come downtown who are not shopping there now. Their plan will address the issues mentioned in that poll... Better stores, better environment, free parking. And he said of the remaining 40%, if their favorite store is downtown and nowhere else in St. Louis, they will shop downtown.


Bingo.



People always say "never" but then quickly change their tune when their circumstances change. 40% of area shoppers wouldn't consider coming downtown is a little low IMO actually. Why go downtown when you've got so much else closer to you? If you worked or lived within a 10 min drive, then yeah, possibly. However, if you get free parking elsewhere, and the SAME offer is downtown (read chain stores), they're not coming. You need one anchor to give the district respectability (eg. the Borders everyone clamors for, or an urban Home Depot, Old Navy etc.) and then the rest have to be independents. People will shop downtown if their favorite store/restaurant is there. Otherwise, it will be a self-fullfilling prophecy.

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PostDec 21, 2007#412

The MX District is featured in December's Heartland Real Estate Business Magazine.



COVER STORY, DECEMBER 2007

ON THE HORIZON

Heartland Real Estate Business looks forward to the next wave of Midwest development.

Dan Marcec





The Pyramid Companies and Spinnaker Real Estate Partners are developing the $450 million Mercantile Exchange mixed-use redevelopment over several city blocks in downtown St. Louis.



Heading into 2008, there are projects across the Midwest that are underway and poised to change the face of their respective markets. Heartland Real Estate Business recently interviewed executives involved with several significant developments either under construction or in the planning stages that will transform the market in their areas. These developments are spurring activity and change across all commercial sectors, whether by directly creating a mixed-use project with diverse components or initiating additional growth through new construction and redevelopment.



The Mercantile Exchange - St. Louis



The Mercantile Exchange (MX) is a historic renovation and adaptive reuse project set to transform downtown St. Louis, which is in the midst of a renaissance in commercial development. Somehow, in the midst of the revitalization of this part of the city, the buildings involved in the MX had been overlooked, so developers The Pyramid Companies and Spinnaker Real Estate Partners took on the land, addressed the problems with the site and began working on an expansive new community.



Spanning several city blocks, the $450 million redevelopment will include 175 residential condominiums, 120 luxury apartments, 525,000 square feet of new and revitalized office space, and 460,000 square feet of retail space, in addition to a 216-room hotel and 1,200 parking spaces. Total build-out is expected to be complete in 2010.



“In creating the MX, we are looking beyond redeveloping individual buildings; this is about making a truly diversified neighborhood of Class A offices with Class A tenants; exciting, energetic retail; and serene, luxurious condominiums and apartments,” says John Steffen, CEO of The Pyramid Companies. “We worked for several years to assemble the buildings and land within this district so that we would have the ability to make the MX a reality. It is a tremendous opportunity for The Pyramid Companies and St. Louis to complete the revitalization of the core of downtown.”



The first building, the historic renovation of The Laurel, currently is underway. Designed by Trivers Associates Architects, The Laurel comprises 580,000 square feet that, when complete, will include 35,000 square feet of retail, 74 high-end condominiums, 120 apartments and an upscale hotel.



The retail space will be spread throughout the project, with 160,000 square feet of new, street-level retail in various buildings in the six-block area. The 300,000-square-foot Macy’s at the historic Railway Exchange Building on the southern end of the project already anchors what will become the rest of the MX.



Looking forward, one of the most unique pieces of the MX is the revitalization of the former St. Louis Centre, which is being recreated as The Concord, designed by The Lawrence Group. Previously a mall that had become an eyesore, The Concord is being renovated to offer something new and appropriate to the neighborhood, stretching two city blocks.



“This area is one of the final pieces to the puzzle in downtown’s rebirth,” Steffen says. “We’re taking an area that has been an undesirable part of downtown and turning it into an upscale destination, making it the center of retail, residential and business. This new district will bring in visitors, increase property value for the residential and business owners, and remind our fellow St. Louisans that downtown is where they have to be when they want a real cosmopolitan experience.”



Source

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PostDec 21, 2007#413

^ Typical public relations piece in an industry mag -- it doesn't ask any hard questions. Still, it's good to see St. Louis and especially downtown get recognition. I hope the developers get the mix of retail/ residential/ commercial right at the MX.

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PostDec 22, 2007#414

Arch City wrote:The MX District is featured in December's Heartland Real Estate Business Magazine.



COVER STORY, DECEMBER 2007

ON THE HORIZON

Heartland Real Estate Business looks forward to the next wave of Midwest development.

Dan Marcec





The Pyramid Companies and Spinnaker Real Estate Partners are developing the $450 million Mercantile Exchange mixed-use redevelopment over several city blocks in downtown St. Louis.



Heading into 2008, there are projects across the Midwest that are underway and poised to change the face of their respective markets. Heartland Real Estate Business recently interviewed executives involved with several significant developments either under construction or in the planning stages that will transform the market in their areas. These developments are spurring activity and change across all commercial sectors, whether by directly creating a mixed-use project with diverse components or initiating additional growth through new construction and redevelopment.



The Mercantile Exchange - St. Louis



The Mercantile Exchange (MX) is a historic renovation and adaptive reuse project set to transform downtown St. Louis, which is in the midst of a renaissance in commercial development. Somehow, in the midst of the revitalization of this part of the city, the buildings involved in the MX had been overlooked, so developers The Pyramid Companies and Spinnaker Real Estate Partners took on the land, addressed the problems with the site and began working on an expansive new community.



Spanning several city blocks, the $450 million redevelopment will include 175 residential condominiums, 120 luxury apartments, 525,000 square feet of new and revitalized office space, and 460,000 square feet of retail space, in addition to a 216-room hotel and 1,200 parking spaces. Total build-out is expected to be complete in 2010.



“In creating the MX, we are looking beyond redeveloping individual buildings; this is about making a truly diversified neighborhood of Class A offices with Class A tenants; exciting, energetic retail; and serene, luxurious condominiums and apartments,” says John Steffen, CEO of The Pyramid Companies. “We worked for several years to assemble the buildings and land within this district so that we would have the ability to make the MX a reality. It is a tremendous opportunity for The Pyramid Companies and St. Louis to complete the revitalization of the core of downtown.”



The first building, the historic renovation of The Laurel, currently is underway. Designed by Trivers Associates Architects, The Laurel comprises 580,000 square feet that, when complete, will include 35,000 square feet of retail, 74 high-end condominiums, 120 apartments and an upscale hotel.



The retail space will be spread throughout the project, with 160,000 square feet of new, street-level retail in various buildings in the six-block area. The 300,000-square-foot Macy’s at the historic Railway Exchange Building on the southern end of the project already anchors what will become the rest of the MX.



Looking forward, one of the most unique pieces of the MX is the revitalization of the former St. Louis Centre, which is being recreated as The Concord, designed by The Lawrence Group. Previously a mall that had become an eyesore, The Concord is being renovated to offer something new and appropriate to the neighborhood, stretching two city blocks.



“This area is one of the final pieces to the puzzle in downtown’s rebirth,” Steffen says. “We’re taking an area that has been an undesirable part of downtown and turning it into an upscale destination, making it the center of retail, residential and business. This new district will bring in visitors, increase property value for the residential and business owners, and remind our fellow St. Louisans that downtown is where they have to be when they want a real cosmopolitan experience.”



Source


nice fine, AC. this is precisely the kind of development that will make STL a destination convention city, IMO. I can't wait for this to come on line along with the other many downtown projects. in the next five years you will not know you're in STL.

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PostDec 22, 2007#415

Yeah this sounds very promising, but I just don't like the comment about this being a final project like this is going to cap of the revitalization. I want to see development in downtown for years to come!

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PostJan 17, 2008#416

^ Well, at least this wouldn't be the first developer to overstate the impact of one of their projects. :wink:



Until construction begins, there isn't much that can be done to make the Titanic Centre look better. However, I must say I'm impressed with the many banners and signs that have been placed on and near the building. At least there's finally something to signal to out-of-towners so they know progress will be underway soon.



One small gripe, however: I think Pyramid should immediately remove the remaining signage over Locust Street by Macy's which reads "Mall- Shops- Restaurants", since the mall has been officially closed for nearly two years now and was dead long before the doors were locked.

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PostJan 17, 2008#417

ThreeOneFour wrote:One small gripe, however: I think Pyramid should immediately remove the remaining signage over Locust Street by Macy's which reads "Mall- Shops- Restaurants", since the mall has been officially closed for nearly two years now and was dead long before the doors were locked.
There are shops, restaurants and the Gateway Mall near that location. ;)

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PostFeb 13, 2008#418

construction supposed to began in the spring








One of the major streetscape improvements will occur in spring 2008, when the infamous Washington Avenue skybridge linking The Laurel to the former St. Louis Centre will be demolished. The sister skybridge linking St. Louis Centre to Macy's will also be removed in 2008.


http://www.mxstl.com/press/

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PostFeb 13, 2008#419

^ Welcome to the forum, stlouis270!



I'm hopeful that Mercantile Exchange will proceed as planned, especially since we've had so many unfortunate delays with Ballpark Village (which should transform the southern half of downtown just as MX will transform downtown's traditional retail core). The press release in your link is dated September when the announcement was first made, so hopefully we'll hear more about this project soon. :)

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PostMar 11, 2008#420

I know that all the project have been somewhat delayed by 6 months to a year but I still believe that downtown will be strong again; just not as soon as all of us would like. We feel sorry for ourselves because St. Louis seems to have bad luck but in reality any slightly risky market is going to have problems right now. This economy will not last forever and I believe it is just delaying the inevitable.



That being said I believe that this project is the most vital to our city in terms of success. Ballpark Village is more important for moral right now but this project will essentially bridge Washington Street and Busch Stadium (and eventually BP, because as frustrated as we all get SOMETHING will eventually be build there) and create a retail disctrict that everyone will know of. Anyways in the Business Journal it said that a key piece of financing will be in mid year; I believe $25,000,000. That being said does anyone know or do you think that they would go ahead with the demolition of the Washington bridge before they then as they originally planned or will they now have to wait until they get that financing. Thanks.

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PostMar 11, 2008#421

aj2cb2000 wrote:That being said does anyone know or do you think that they would go ahead with the demolition of the Washington bridge before they then as they originally planned or will they now have to wait until they get that financing.


I would guess it would depend on where Pyramid stands with the Laurel (Dillard's Building) condos.

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PostMar 26, 2008#422

To change the subject from the bad news today regarding Ballpark Village. Does anyone have an opinion on how this project will be effect by the delay in Village being built?



Notice that I said delay. Ballpark Village will get built probably not until 2011 though. It was suppost to be done in 2009; a two year delay is probably normal for a rebuilding city. Don't get me wrong I am as pissed as everyone else. I just want to stop being mad for a few days until more facts come out and I know who to be mad at.



Anyways how is this project affected? Good, bad, not at all?

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PostMar 27, 2008#423

I don't see any direct link between BPV and MX. MX just needs financing which seems a bit tougher to come by in today's market.

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PostMar 27, 2008#424

innov8ion wrote:I don't see any direct link between BPV and MX. MX just needs financing which seems a bit tougher to come by in today's market.
I think it could be a good opportunity for MX. If there were actually ever any retailers other than sports bars interested in Ballpark Village, given the uncertainty surrounding it now, they might consider MX. Pyramid will need to step up the pace a bit though.

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PostMar 27, 2008#425

jlblues wrote:
innov8ion wrote:I don't see any direct link between BPV and MX. MX just needs financing which seems a bit tougher to come by in today's market.
I think it could be a good opportunity for MX. If there were actually ever any retailers other than sports bars interested in Ballpark Village, given the uncertainty surrounding it now, they might consider MX. Pyramid will need to step up the pace a bit though.


That's my take on this situation as well- any losses related to Ballpark Village could be gains for the Mercantile Exchange, especially if Pyramid plays its cards right. I just hope the aforementioned financing that's supposed to be in place by mid-year is actually there, because it's hard to know where the market will be for projects like this even a few months from now. That said, I think MX was the most likely to succeed out of all of downtown's major proposed projects, and I still believe its success is most crucial to downtown's overall success. As disappointed and jaded as I am about Ballpark Village now, I remain optimistic about MX's future.

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