As mentioned, jobs, jobs and more jobs. That is what brings people to a region. We have seen massive job loss. There have been gains, but they are offset by these losses. We are not adding immigrants at a pace equal to our peers. With regards to the 'cool factor', I don't believe we have enough of our big names nationally, speaking on behalf of our city, giving back. Jack Dorsey is the perfect example. While he has done some things, why not open a STL office? Even if being in CA is more logical, why not a Midwest presence? What about Danny Meyer? He hasn't even opened up a STL location for Shake Shack. These are the type of people that the region's boosters should be tapping to not only promote STL nationally, but bring the wealth back to STL, in various forms. There are so many other examples. Nashville gets free press from the Country Music industry. Austin gets free press from SXSW & it's awesome music scene. Those are also capital cities. UT is in Austin, Vandy in Nashville. We have Wash U. & SLU. Bad PR from Ferguson and crime stats don't help. The decay of North City, the welcome mat for passers-by on I-70, just feeds into the 'decaying city' mantra. Local leaders, at the very least, need to clean up abandoned buildings along interstates in the city. If not, put up a sound wall. I know that is not solving the issue, but investors are not rushing to fix the rotting buildings along 70 and 44. It is also great to see our institutions investing in the city & groups like Cortex, but that should have been happening long before recent years. Crime is a killer. So many perceive STL to be very dangerous. When you are on pace for 160+ murders in the city, it is hard to refute. I know the stats are VERY skewed, but in any event, they are there for anyone to see. You cannot have shooting & rolling gun-battles happening anytime, much less during the NLCS pre-game or a block away from the Robotics Convention, in broad daylight. How many out of towners went home and ripped our "crime-ridden, Hell - hole city". It is going to take a grassroots effort, as well bigger players, to step up and invest. It is very depressing going to a much smaller (and frankly, much less livable) place like Oklahoma City and see their downtown transforming. Cities like Milwaukee getting new towers, OK City built the Devon Tower and is transforming their downtown. CINN just built a tower in recent years. We are behind the times with a lot, but investment Downtown, since the recession has cooled significantly to the point where a new tower seems years away or more. Our big companies to not invest Downtown. Just Imagine what Downtown STL would look like if 1/3 of our big companies were Downtown. It would transform the skyline. While the late 90s and 2000s saw great investment, since the recession, things are not moving very fast here. I spoke with people in OK City and they are building up their Downtown with a 1 cent sales tax. Not sure that would fly here (Tulsa rejected it) but to see the way they've cleaned up and built up their downtown, is impressive. They built a river-walk sort of like San Antonio. People here need to get off the status quo mentality and think bigger. The negative attitudes here are contagious. We need to lose the complex. People who visit us are typically amazed at how great STL is. Call it a 'hidden gem". I think we hurt ourselves here, with the negative vibe. We need a leader to step up and instill pride in our residents , force change. Hopefully, when Dave Peacock is done with the stadium, he can redirect his efforts into fixing Downtown.
Sorry for the rant! Just frustrated!
