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PostJun 11, 2008#126

A-B gets bid from InBev

STAFF REPORTS

06/11/2008



Anheuser-Busch Cos. this afternoon announced that has received an unsolicited bid, non-binding proposal from InBev to acquire all of the outstanding shares of Anheuser-Busch for $65 per share in cash.





http://www.stltoday.com/stltoday/busine ... enDocument

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PostJun 11, 2008#127

From MayorSlay.com:


Giant InBev has offered $65 a share to purchase giant A-B. Such offers between giants are fairly common in today’s global economy, and I usually ignore them.



Not this time, though.



Anheuser-Busch is a St. Louis-based company whose presence can be seen in the windows of almost every bar and restaurant in the region, and can be felt in boardrooms, schools, food pantries, music festivals, baseball stadiums, and living rooms from as far out from the Arch as a beer truck can drive in a day.



In 2007, Anheuser-Busch employed 5,033 people in the City of St. Louis, and produced direct revenues reflected in the City budget of $21.3 million – including $5,939,434 in real property taxes.



Purchase by a Belgian brewer is not going to make all of that disappear. In fact, its US-based breweries are what makes A-B interesting to InBev. What could disappear, though, is the home-court advantage that the St. Louis region holds in the thousands of philanthropic and business decisions that A-B currently makes each year.



Anheuser-Busch said that its board of directors will act in the best interests of the company’s stockholders. If you are one of those A-B shareholders who lives within 500 miles of Pestalozzi Street, your best interest is certainly to instruct the company’s directors to reject this offer.


http://www.mayorslay.com/desk/display.asp?deskID=994

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PostJun 11, 2008#128

$65 is an insult.



For that joke of a move, noting the real valuation, they better come back with at least $71.75.

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PostJun 12, 2008#129

Did local philanthropy drop when Boeing bought out St. Louis' McDonnell Douglas? I don't believe so. I know that A-B's philanthropic presence is larger here, but perhaps the analogy can still be made. I have a feeling that sentiment could cause InBev to ensure that local philanthropy continues at similar levels. Having a Busch family presence on the new board will surely help. Perhaps there will be some philanthropic cuts if the deal goes through, but I believe there will be nothing substantial.



In any case, A-B can't sustain its local giving as the dominance it once had continues to shrink. A successful bid may be painful for the Anheuser-Busch family, but is likely a good opportunity for St. Louis and St. Louisans. We will be the North American HQ of the world's most successful beer company. That's far better than the World HQ of a beer company on a downward slope.



As for the analyst who posits that a rise in BUD price since the takeover announcement was due to Bud Lime, he's clueless. Shares of BUD rose 7.5% in after hours as of 6:58pm CST on news of the bid. I guess this means that people really, really like Bud Lime! Yeah, sure.



$65 is likely too low but it was the expected opening gambit. Maybe A-B wants $71.75 but the answer is probably in the middle -- around $68.



If I owned shares of BUD, I would look at taking some profits tomorrow to mitigate risk. The stock has almost fully reflected the potential buyout and if the bid fails, you'll be caught with your pants down as the price of BUD would likely gap down to about 50 (a 26% hit.)



It's interesting that some A-B folks think that SAB/Miller is the true InBev target. Wishful thinking, probably. SAB/Miller already has an import/craft beer portfolio in addition to its mass-market brands. Such a buyout would cannibalize each other's brands. An A-B buy would create a better brand mix, include a superior brand name, and give InBev a step-up in China. A SAB/Miller buyout is possible, but doesn't appear to be a good strategy. Not nearly as smart as an A-B buyout.

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PostJun 12, 2008#130

Inno, just admit you are enjoying this, just admit it that you love it. Every post you've made in this thread is pro buy out. You just like playing the devils advocate card? Or do you like seeing the region sputter? Just curious...

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PostJun 12, 2008#131

Moorlander wrote:Inno, just admit you are enjoying this, just admit it that you love it. Every post you've made in this thread is pro buy out. You just like playing the devils advocate card? Or do you like seeing the region sputter? Just curious...
Please understand I am not playing the devil's advocate. I have strong interests in investing, business, and strategy. It's just pure analysis and I have no interest in riling anyone up. I've studied this deal, see great synergies and believe that shareholders in both companies will benefit.



I have disdain for poor leaders and do not respect A-B's strategy and performance. They ignored the craft and import beer segments for far too long. Where were the strategic buyouts? It's nice you command 50% of the American market, but you're not growing it. Meanwhile, A-B has not grown the world market as it should. In the past years, InBev and SABMiller became stronger while A-B sat on their laurels and became comparatively weak. Why has the stock gone absolutely nowhere in the last five years?



I am not interested in nationalism or protectionism. I believe in the efficiencies of a global market economy. If we become nationalist and protectionist, we will lose. It's a shame our illustrious governor does not understand this. Mr. Blunt has apparently smoked one too many.



Do I like seeing the region sputter? Again, I believe St. Louis will be better off in this buyout situation. Something must save Anheuser-Busch from itself. If anything is sputtering, it is Anheuser-Busch. Clearly not InBev.



I am concerned about the potential impact to philanthropy in the St. Louis region, but what can you do? I don't blame InBev, I blame A-B. If they had only performed better, we wouldn't be in this situation.



I suppose this may hurt some people's sensitivities, but I'm more interested in keeping it real. And I realize this is not a popular position to take sometimes, but I'll take it over delusion any week of the day.

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PostJun 12, 2008#132

I agree with Innov8ion in most of his points... however two huge red marks.



1. In the past AB has done a poor job growing global market share. NOW, however... I think they are doing a better job and China/India is ripe for their taking.



2. Wasnt it just 4 months ago that Boeing lost the huge multibillion $$$ contract and Innov8ion was saying it was BS, and it would cost Americans jobs.... ;)

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PostJun 12, 2008#133

zink wrote:I agree with Innov8ion in most of his points... however two huge red marks.



1. In the past AB has done a poor job growing global market share. NOW, however... I think they are doing a better job and China/India is ripe for their taking.
I and other analysts agree you may have a point. But it's very likely too little too late now.


zink wrote:
2. Wasnt it just 4 months ago that Boeing lost the huge multibillion $$$ contract and Innov8ion was saying it was BS, and it would cost Americans jobs.... ;)
I believe the job impact in that case was far greater, considering the to-be modified A330's would be built in Europe. I'll agree that the argument was mostly PR spin. It was far from the primary objection, however.

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PostJun 12, 2008#134

Don't think InBev isn't making this deal now as a preventative measure against AB's strong position in India and China.



This of course, has to be part of the pitch AB would make if it hopes to fend off the takeover- that InBev can have all the beer drinkers it wants in Brazil and Belgium, but if AB is the leader in China and India, they will grow faster. They question is, does anyone believe it to be true?

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PostJun 12, 2008#135

The main argument from the InBev announcement this morning to BUD shareholders:

Do you, the shareholders, reasonably believe that the current management structure at BUD can produce increased earnings in the very near future able to reflectively show an increase of the BUD common stock to $65 without the threat of buyout?



If not all BUD shareholders, that’s what the Street is thinking. I’d also consider the roles of the buy-and-hold investors with annuity-level dividend strength and the current models for expansions after the capital investments necessary to open BUD manufacturing and logistics requirements in China, then India.



Also, I missed this part, but apparently there was a strong statement of solidarity by InBev for StL. Good to hear.


innov8ion wrote:Maybe A-B wants $71.75 but the answer is probably in the middle -- around $68.


I don’t know about them, but I’d seek $71.75. It takes into consideration the recent increases in price and levies the premium worth of the brand and the business. That sounds to me like a fair relative valuation of the opportunity costs of letting InBev take over the global business development process after laying the ground with branding and strategic partnerships. And, it shows they’re serious.


innov8ion wrote:
I and other analysts agree you may have a point. But it's very likely too little too late now.


I hadn’t thought of you as an analyst beforehand. One of the big firms or an independent? If at a big firm, what does your Beverage Sector analyst think of all this?


JMedwick wrote:Don't think InBev isn't making this deal now as a preventative measure against AB's strong position in India and China.



This of course, has to be part of the pitch AB would make if it hopes to fend off the takeover- that InBev can have all the beer drinkers it wants in Brazil and Belgium, but if AB is the leader in China and India, they will grow faster. The question is, does anyone believe it to be true?


It’s absolutely true.



The Chinese beer drinker market is growing very rapidly as BUD is offering cans of beer that don’t taste like oatmeal in tepid rain water, which the majority of small Chinese domestics tasted like. I actually had the chance to meet with some of the BUD heads in Beijing two years ago, and I was very impressed with their operations, including national strategies, regional strategies, logistics, M&A, and their handling of intellectual property violations, the most endemic problem of Western companies doing business in China.



India will be a tougher nut to crack than China, mostly due to consumer drinking patterns, but they have the advantage of proximities and early entrance, as well as brand awareness and marketing budgets. Caveat: I’m less aware of BUD’s strategies with India than I am with China.



Focus:

Over 2 billion new potential consumers are in India and China, virgin markets.

The West, including the United States, Belgium, and Brazil, are mature, saturated markets.

First Mover Advantage is absolutely key in establishing market dominance.

For these reasons, as well as those above, I'd seek higher than $65 today.

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PostJun 12, 2008#136

Gone Corporate wrote:
innov8ion wrote:
I and other analysts agree you may have a point. But it's very likely too little too late now.


I hadn’t thought of you as an analyst beforehand. One of the big firms or an independent? If at a big firm, what does your Beverage Sector analyst think of all this?
An analyst is anyone that analyzes. I am an analyst as I have studied business, investing, read voraciously, and create analysis on the knowledge and wisdom that exists within me. I am not an investment analyst at a firm, so what? The analysis that the recent BUD runup was not due to the buyout but to sales of Bud Lime - that was a bad analysis. Just because someone works as an analyst for a firm does not necessarily make them a good one.



We all see things from different perpectives, challenge each other's beliefs, and this synthesis is good.



I've already explained why I think SABMiller to not be as good an acquisition as A-B for InBev. Why do you think it is? You haven't explained.

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PostJun 12, 2008#137

If AB's growth prospects in China and India (probably mostly China right now) are particularly strong, then the key for AB independence would seem to be making moves that emphasize and strengthen its strong position in China, be it through increasing its ownership percentage in Tsingtao Brewery or through increasing its overall portfolio of brands (Fosters?). Grupo Modelo I guess is an options because others talk about the opportunities for cost cutting and it would likely offer an avenue for greater AB growth in Latin America.



BTW, here is a crazy idea for InBev: make St. Louis the world HQ for the combined company. Fewer people would complain about the loss of American identity and help to hold off any costly backlash in the US against the merger.

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PostJun 12, 2008#138

JMedwick wrote:BTW, here is a crazy idea for InBev: make St. Louis the world HQ for the combined company. Fewer people would complain about the loss of American identity and help to hold off any costly backlash in the US against the merger.


Charles Jaco talked to a business professor from WashU last week, and he said something to that effect. He thinks that AB will turn down an offer at $65 a share. INBEV will come back with an offer above $70, offer the world headquarters to be in St. Louis, and keep the AB name for the whole company, and AB will accept the buyout. Whether any of this will happen, I don't know. However, that actually does sound like a good deal if it were to happen.

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PostJun 12, 2008#139

It really would be a decent deal, even if Busch IV were out and the Brazilians were in.



I think InBev might have underestimated the ties between AB and American identity. I wonder how much being foreign owned will hurt AB's brand and cut into its market share. From InBev's perspective, it would be a shame to see one of the major reasons for its purchase of AB to be quickly undone through public backlash. Making St. Louis the HQ for the whole company would do much to prevent such a problem and make the whole approvals process for the merger much smoother. A St. Louis HQ take most of the punch out of the arguments of the "flag-waivers."

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PostJun 12, 2008#140

MattnSTL wrote:
JMedwick wrote:BTW, here is a crazy idea for InBev: make St. Louis the world HQ for the combined company. Fewer people would complain about the loss of American identity and help to hold off any costly backlash in the US against the merger.


Charles Jaco talked to a business professor from WashU last week, and he said something to that effect. He thinks that AB will turn down an offer at $65 a share. INBEV will come back with an offer above $70, offer the world headquarters to be in St. Louis, and keep the AB name for the whole company, and AB will accept the buyout. Whether any of this will happen, I don't know. However, that actually does sound like a good deal if it were to happen.


I could live with that.



Also: is it just me, or does INBEV sound like the name of one of those evil corporations from a bad science fiction movie?

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PostJun 12, 2008#141

I like the sound of St. Louis being the World HQ of Busch/Inbev (talk about a boost instead of a loss), but who actually believes that will go down? I see St. Louis pulling off the North American HQ, but I think Leuven, Belgium will remain the World HQ. Don't you think the Belgians feel the same way about their beer dynasty, as we do about ours?

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PostJun 12, 2008#142

Hate to say it, but I believe this is a done deal. Inbev will up their offer and make the deal too sweet to pass up. I am a shareholder and I would vote against it, if it came to a vote. I feel this is a good short term deal for shareholders, but not a good long term deal. AB and Inbev have two very different methods of doing business. This new board with AB and INbev execs will have many disagreements. Eventually, AB could lose it's good will, STRONG branding and image as the 'great AMERICAN lager'. Will loyal drinkers be more likely to switch to other brands if AB products become the great Belgian or Brazilian lager ?



I am very worried about the effect on St. Louis, AB employees, distributors and employees of AB's non-core business.

If this goes through, the distant future is very uncertain here. American promised a large presence in St. Louis and you can see what we have now. Will AB be a shell of what it used to be here, in 25 years? Will it be a small brewing operation with no execs here? YOu just don't know? I have a bad feeling about this deal, LONG TERM. :cry:

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PostJun 12, 2008#143

Stella is better tasting than Budweiser.

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PostJun 12, 2008#144

goat314 wrote: I see St. Louis pulling off the North American HQ, but I think Leuven, Belgium will remain the World HQ.


DUH!

PostJun 12, 2008#145

DOGTOWNB&R wrote:What about the effect on St. Louis, AB employees, distributors and employees of AB's non-core business.

If this goes through, the distant future is very uncertain here. American promised a large presence in St. Louis and you can see what we have now. Will AB be a shell of what it used to be here, in 25 years? Will it be a small brewing operation with no execs here? YOu just don't know? I have a bad feeling about this deal, LONG TERM. :cry:


This will be very very bad for the region. No question about it.

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PostJun 12, 2008#146

DOGTOWNB&R wrote:American promised a large presence in St. Louis and you can see what we have now.


Nestle promised a large presence in St. Louis and delivered on that promise.

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PostJun 12, 2008#147

^ The point about Ralston brings up a good side issue. Even if Nestle is now the company down at One Checkerboard Square, the presence and growth of former subsidiaries such as Ralcorp and Energizer have been a boon to the region. InBev has discussed spinning off non-core businesses from AB. Clearly with the recent announcement that the Busch Theme parks will be moving their HQ to Florida, that spin off wouldn't maintain a major presence in St. Louis. That said, what other potential spin offs could be created from AB through this merger? I know about AB's large aluminum can manufacturing and recycling businesses. Would such a company's HQ be located in St. Louis? How large would such a company be?

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PostJun 12, 2008#148

i love stella but the hangover is just awful.

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PostJun 12, 2008#149

i love stella but the hangover is just awful.


Try Hoegarden. It is one of InBev's better products. Haven't had a hangover yet. Don't forget the orange either.

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PostJun 12, 2008#150

DOGTOWNB&R wrote:
i love stella but the hangover is just awful.


Try Hoegarden. It is one of InBev's better products. Haven't had a hangover yet. Don't forget the orange either.


If you like your beer with a medicine taste. :)



I've tried Hoegarden twice. The first time, I thought maybe I had a soapy glass. I tried it again the other night, different bar. Same taste. It's possible that was a soapy glass too, but the odds are against it.

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