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PostAug 13, 2020#2326

^I would guess Missouri River meets Mississippi just like the city flag?

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PostAug 13, 2020#2327

^ right. Line going left to right is the Mississippi. One coming from lower left is Missouri.

As if you were in a plane looking East.

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PostAug 13, 2020#2328

^looks like the confluence. All of that build up and they went basic.

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PostAug 13, 2020#2329

I can live with this. Looks sorta-kinda European, without trying too hard.  

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PostAug 13, 2020#2330

kipfilet wrote:
Aug 13, 2020
County people having a meltdown on Twitter is fun to watch
Maybe we should merge and we would be one and the same? :)

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PostAug 13, 2020#2331

I like it.  Probably can't drive the point home any more obviously with a name like this that this is yet another St. Louis *CIty* amenity that is an asset to the entire region and enjoyed by the entire region.  The logo is more than acceptable IMHO as well.

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PostAug 13, 2020#2332

The rivers form a big T on the crest, and the arch feels like it could swoop into an S just off the crest, is there anything in there that could give an L?


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PostAug 13, 2020#2333

sc4mayor wrote:
Aug 13, 2020
St. Louis City SC it is.
https://www.stltoday.com/sports/soccer/ ... e-breaking

LOVE IT. Well done. 

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PostAug 13, 2020#2334

They got a fleet of branded Audi’s going around town doing promo shoots, the R8 is at City Museum
60B4D349-E509-4996-B8D7-CFBF0F99F013.jpeg (6.19MiB)

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PostAug 13, 2020#2335

^Would've been nice if they had used cars built in Wentzville. Just sayin'. 

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PostAug 13, 2020#2336

Love the crest. Somewhat surprised there's no yellow in it, but it's still pretty b**chin'.

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PostAug 13, 2020#2337

EssTeeEll wrote:Love the crest. Somewhat surprised there's no yellow in it, but it's still pretty b**chin'.
According to the Post Dispatch, Energy Yellow and also Arch Steel Grey are supposed to be part of the color scheme as well. I’m guessing they’ll be featured more in the actual uniforms. Speaking of which. When will we see those?


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PostAug 13, 2020#2338

I am happy with the name. I like that is has SC and not FC. 

I do wish the red was more of a darker red than a fuchsia or whatever it is. 

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PostAug 13, 2020#2339

framer wrote:^Would've been nice if they had used cars built in Wentzville. Just sayin'. 
Nah....there are no cars nearly that cool built in Wentzville.

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PostAug 13, 2020#2340

FrankRider wrote:
Aug 13, 2020
EssTeeEll wrote:Love the crest. Somewhat surprised there's no yellow in it, but it's still pretty b**chin'.
According to the Post Dispatch, Energy Yellow and also Arch Steel Grey are supposed to be part of the color scheme as well. I’m guessing they’ll be featured more in the actual uniforms. Speaking of which.  When will we see those?


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Nice!  Thanks for that tidbit.

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PostAug 13, 2020#2341

jshank83 wrote:
Aug 13, 2020
I am happy with the name. I like that is has SC and not FC. 

I do wish the red was more of a darker red than a fuchsia or whatever it is. 
Agreed on preferring SC to FC. As others have pointed out the "Real", "United", "Inter" and even "FC" usage starts to feel like it's trying too hard to be something it's not - a 100 year old European club. While there is Manchester City, Leicester City, Birmingham City, Cardiff City, etc.... it seems less forced since it's already the name of the City. 

I think they really got this one right. River city reference - check, Arch - check, emphasizing the City - check, avoiding the nauseating debate around the merits of King Louis IX's reign - check, a design that one could easily see on a hat or golf shirt without being too loud - check, not adopting some meaningless innocuous name like "Impact", "Galaxy" or "Dynamo" - check. 

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PostAug 13, 2020#2342

Audi is also an official MLS partner, so there's zero chance they would have used any other vehicles.  

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PostAug 13, 2020#2343

Here are a few notes about team crest: 
  • "SC" can stand for both "Soccer Club" and "Soccer Capital"
  • Multiple nods to the Gateway Arch, with the rounded top and clear arch shape inside the shield
  • The lines through the Arch represent the three rivers that meet in St. Louis: Mississippi, Missouri and Meramec
From the kmox interview. 

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PostAug 13, 2020#2344

lobot3000 wrote:
Aug 13, 2020
[li]The lines through the Arch represent the three rivers that meet in St. Louis: Mississippi, Missouri and Meramec[/li]

From the kmox interview. 
Correction - the lines through the Arch represent the three rivers that meet in St. Louis: Mississippi, Missouri and Des Peres

For real though, the arc of the "top" river is pretty consistent with the shape of St. Louis. That might be KMOX or a misguided PR person taking liberties. It really looks like (stylized) the Missouri flowing into the Mississippi - similar to the STL flag. 

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PostAug 13, 2020#2345

wabash wrote:
Aug 13, 2020
jshank83 wrote:
Aug 13, 2020
I am happy with the name. I like that is has SC and not FC. 

I do wish the red was more of a darker red than a fuchsia or whatever it is. 
Agreed on preferring SC to FC. As others have pointed out the "Real", "United", "Inter" and even "FC" usage starts to feel like it's trying too hard to be something it's not - a 100 year old European club. While there is Manchester City, Leicester City, Birmingham City, Cardiff City, etc.... it seems less forced since it's already the name of the City. 

I think they really got this one right. River city reference - check, Arch - check, emphasizing the City - check, avoiding the nauseating debate around the merits of King Louis IX's reign - check, a design that one could easily see on a hat or golf shirt without being too loud - check, not adopting some meaningless innocuous name like "Impact", "Galaxy" or "Dynamo" - check. 
I particularly dislike "Real" because it is a direct reference to the Spanish Monarchy. Makes absolutely no sense in a country like the US.

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PostAug 13, 2020#2346


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PostAug 13, 2020#2347

I am all in!  I would like to see a team merchandise store downtown as soon as possible.  It would give people extra incentive to buy gear and pay attention to the stadium construction. I bought STL City SC merch today and the estimated delivery is Sept 22nd....that’s a ways off.

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PostAug 13, 2020#2348

Happy with the name. Like the third of the crest to the right.  

But the curve of the Arch bothers me. It's just wrong, from any angle. And overall, the left two-thirds of the crest looks like a regional bank or community college logo.

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PostAug 13, 2020#2349

urbanitas wrote:Happy with the name. Like the third of the crest to the right.  

But the curve of the Arch bothers me. It's just wrong, from any angle. And overall, the left two-thirds of the crest looks like a regional bank or community college logo.

I looked at team crest around the league and while many do use a two color crest, many incorporate three and even four of their team colors. So I’m not sure why they’d choose to not at least make the arch line grey. This would add some distinction to the river lines and make that left side pop more.


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PostAug 14, 2020#2350





With a dash of:

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