Interesting article on why GE chose downtown over other locations in the Cincy area:
http://www.bizjournals.com/cincinnati/b ... l?page=all
While downtown wasn't the cheapest option of four possible sites for GE, essentially it had the best ability to attract a diverse workforce and millennials as well as for GE itself to help the Cincy region. Of interest is that if the current mayor had killed the streetcar he also would have killed GE downtown; however, the ability to provide parking for older employees was also important.
“We looked at the total attractiveness of being downtown, having the capability of attracting 2,000 people to the city,” he said. “You want to make this an attractive area for them to work. GE wanted to make a big impact in the city. We felt this was a good place to do both....”
“One of the things we’d like to attract will be that [millennial] generation. That’s another reason to be down here,” Kennedy said. “Everything that the city’s doing from a development standpoint (will bring) exactly the type of folks that we want.”
Asked how GE resolved its issues with the greater cost of locating at the Banks, Allen said, “Even though it wasn’t the cheaper it met our needs from being competitive. Sometimes being the cheapest without the talent doesn’t work.”
http://www.bizjournals.com/cincinnati/b ... l?page=all
While downtown wasn't the cheapest option of four possible sites for GE, essentially it had the best ability to attract a diverse workforce and millennials as well as for GE itself to help the Cincy region. Of interest is that if the current mayor had killed the streetcar he also would have killed GE downtown; however, the ability to provide parking for older employees was also important.
“We looked at the total attractiveness of being downtown, having the capability of attracting 2,000 people to the city,” he said. “You want to make this an attractive area for them to work. GE wanted to make a big impact in the city. We felt this was a good place to do both....”
“One of the things we’d like to attract will be that [millennial] generation. That’s another reason to be down here,” Kennedy said. “Everything that the city’s doing from a development standpoint (will bring) exactly the type of folks that we want.”
Asked how GE resolved its issues with the greater cost of locating at the Banks, Allen said, “Even though it wasn’t the cheaper it met our needs from being competitive. Sometimes being the cheapest without the talent doesn’t work.”






