There's a saying that suggests that we need to learn how to choose our battles.
Battling the IKEA parking layout, in my opinion, is not a battle I am willing to wage. IKEA is bringing so much to the table.
1. Urban setting. The only other urban concepts are located in south Philadelphia, Atlanta, New Haven, Conn., and Brooklyn, N.Y.
2. IKEA St. Louis will be a "
super regional draw", according to IKEA, with customers from all over Missouri, Central and Southern Illinois, Southern Indiana, metro Memphis, metro Nashville, Indianapolis and points in between - until one of those areas gets their own.
3. Hundreds of construction jobs
4. 300 hundred permanent jobs.
Note: The average Target and Wal-Mart employs about 200.
5. New property tax revenue
6. Millions in sales tax revenue
7. 300 people paying an earnings tax.
8. Tourism with residual spending - hotel room stays, more local shopping, dining etc. etc.
9. IKEA also gives St. Louis City a major bargaining chip to lure other retailers to the city.
10. Parking underground, which a lot of IKEAs do not have. Good faith on IKEA's part.
11. Residual development throughout the Central Corridor, which could spread north and south.
12. A great land reuse.
I wouldn't be surprised if developers are already calling the city to scout immediate areas for retail, residential, restaurants etc. near IKEA.
Point is, with that kind of bang......YES, you must choose a different battle. And it is okay. It is not a double-standard. You simply weigh the pros and cons. The pros outweigh the cons by far with this project - and I am not even big on IKEA.
With that said, an ordinary run-of-the-mill power center like Midtown Station is not going to do #2, #3, #6, #7, #8. In its current proposed form, Midtown Station certainly will improve the area, provide jobs, tax revenue etc., but if Pace Properties knows what's good for it and their bottom line, it would build a quality urban scale, sustainable development at Midtown Station. Take a cue from The Boulevard, which was developed by Pace.
IKEAs don't have to worry sustainability. The St. Louis location would be getting business if it was located next to a landfill. IKEA is like Wal-Mart. Build it and they will come in droves.