Yep, Blue Moon = Coors, Leinenkugel = Miller, etc.DogtownBnR wrote:The key is buying or developing a craft beer that is for one, a very good, high quality, unique product. The other key is marketing it as a 'craft' beer, sort of like Blue Moon did for so long, without giving away the fact that it is owned by AB. (at least to the masses, that may not care) See this line on Wikipedia, Blue Moon....
"Coors does not actively advertise the fact that the brew is owned by Coors on the belief that being associated with a major national brewery would diminish its credibility among aficionados. Blue Moon is instead branded as being brewed by the "Blue Moon Brewing Company."
- 6,775
No surprise that the first comment is from one of the stupid hoosiers who think AB III & IV sold the company.
- 3,796
^^Shocktop clearly says Michelob on the bottle and the label says AB STL, so that is kind of a giveaway. Not sure about Beach Bum. Blue Moon marketed itself perfectly by saying it is brewed by Blue Moon Brewing Co. Most average drinkers, don't have a clue who actually makes it and owns the brand.
Off topic (sort of), I will say, I hate the painting on the side of O'Malley's. I'm sure that is a Blue Moon ad. I'd much rather Lemp be painted on in, like the bar up the street.
Off topic (sort of), I will say, I hate the painting on the side of O'Malley's. I'm sure that is a Blue Moon ad. I'd much rather Lemp be painted on in, like the bar up the street.
Right. So Bud and Bud Light are not much more then mass-market, fermented drool. Try as the marketers may, Michelob is not viewed as a craft brand. ShockTop is a bit better of a showing but will it go anywhere? It could be tough without the grassroots support that real craft brewers enjoy. New Belgium Brewing is one of my favorites and a true success story. If they could emulate them, they'd be money...DogtownBnR wrote:The key is buying or developing a craft beer that is for one, a very good, high quality, unique product. The other key is marketing it as a 'craft' beer, sort of like Blue Moon did for so long, without giving away the fact that it is owned by AB. (at least to the masses, that may not care) See this line on Wikipedia, Blue Moon....
"Coors does not actively advertise the fact that the brew is owned by Coors on the belief that being associated with a major national brewery would diminish its credibility among aficionados. Blue Moon is instead branded as being brewed by the "Blue Moon Brewing Company."
Ok, so it looks like A-B already owned a share in the Craft Brewer's Alliance (CBA). And much of the talk about this buy seemed to surround Goose Island but the story is bigger than that. CBA includes many great craft brands to include Redhook, Widmer Brothers, Kona, and Goose Island. Looks smart to me...
If they can add an east coast brand or two to balance out their portfolio from a geographic perspective, all the better.
If they can add an east coast brand or two to balance out their portfolio from a geographic perspective, all the better.
- 3,796
The rumors are circulating again. Channel 5 reported some rumblings of a ABI-Miller merger. Julie Niemann (Stifel) was interviewed and said that it could happen over the next 2 years. ABI has paid down a ton of dept and will be ready to swallow another competitor.
She also mentioned that a combined company would be mostly based out of NYC. She said St. Louis is more of an operations HQ, not a high level executive HQ. Most of the ABI or ABI-Miller decision makers will be in NYC. Sounds bad for STL, unless we can be the HQ for all operations and truly be the North American HQ. She didn't think the merger would cause any job loss in STL. It would likely affect SABMiller HQ employees. The saga continues....We will see what the brewing giant decides to do next. I'm sure regulators will have their say if this happens. The brewing industry is in a weird place right now, with giant beer companies combining and craft beer companies swallowing marketshare.
http://m.ksdk.com/local/article?a=278816&f=1261
She also mentioned that a combined company would be mostly based out of NYC. She said St. Louis is more of an operations HQ, not a high level executive HQ. Most of the ABI or ABI-Miller decision makers will be in NYC. Sounds bad for STL, unless we can be the HQ for all operations and truly be the North American HQ. She didn't think the merger would cause any job loss in STL. It would likely affect SABMiller HQ employees. The saga continues....We will see what the brewing giant decides to do next. I'm sure regulators will have their say if this happens. The brewing industry is in a weird place right now, with giant beer companies combining and craft beer companies swallowing marketshare.
http://m.ksdk.com/local/article?a=278816&f=1261
Would this be a monopoly? Where's Teddy Roosevelt when you need him?
ABI has no interest in Miller.
http://www.beernet.com/publications_daily.php?id=2500
But still, InBev and A-B didn't have much overlap either, and InBev dispatched A-B's culture pretty quickly. Problem solved. So.... the deal happens. Now what?
In the US, the conventional wisdom is that ABI-SABM sells its stake in MillerCoors to partner Molson Coors (likely taking a haircut on the deal). Under this scenario, the only difference to the blue-silver network is that SABMiller is out of the picture, and Molson Coors takes control of the whole enchilada. It would create a lopsided market: ABI-SAB would be so much larger than Molson Coors globally that it could utilize its scale to some effect. On the other hand, presumably Molson Coors would be that much more nimble and not laden with debt from an $80 billion deal that it would rally. But we're getting ahead of ourselves. Let's see what transpires.
http://www.beernet.com/publications_daily.php?id=2500
But still, InBev and A-B didn't have much overlap either, and InBev dispatched A-B's culture pretty quickly. Problem solved. So.... the deal happens. Now what?
In the US, the conventional wisdom is that ABI-SABM sells its stake in MillerCoors to partner Molson Coors (likely taking a haircut on the deal). Under this scenario, the only difference to the blue-silver network is that SABMiller is out of the picture, and Molson Coors takes control of the whole enchilada. It would create a lopsided market: ABI-SAB would be so much larger than Molson Coors globally that it could utilize its scale to some effect. On the other hand, presumably Molson Coors would be that much more nimble and not laden with debt from an $80 billion deal that it would rally. But we're getting ahead of ourselves. Let's see what transpires.
Didnt see this on here yet.
Beck's to be brewed in US for the US Market. Will this create any jobs?
http://www.stltoday.com/business/column ... 0f31a.html
Beck's to be brewed in US for the US Market. Will this create any jobs?
http://www.stltoday.com/business/column ... 0f31a.html
- 3,796
"The new AB". Just as I anticipated. The company is a shell of it's former self.
The long term future of management in STL is bleak. Brewing operations seem fine, until they quit upgrading equipment and it lags behind. If I only had a crystal ball.
http://www.stltoday.com/business/local/ ... 662ae.html
The long term future of management in STL is bleak. Brewing operations seem fine, until they quit upgrading equipment and it lags behind. If I only had a crystal ball.
http://www.stltoday.com/business/local/ ... 662ae.html
http://www.stltoday.com/business/column ... f6878.html
Could this eventually end the long legal battle between AB and Budvar...?
Could this eventually end the long legal battle between AB and Budvar...?
http://www.stltoday.com/business/local/ ... 0f31a.html
Big shock!
He was the face of AB for the transition and right on cue, 3 years later, he is gone.
DP is allegedly spending more time with his family.
This is the start of the transition out of St. Louis.....
Big shock!
He was the face of AB for the transition and right on cue, 3 years later, he is gone.
DP is allegedly spending more time with his family.
This is the start of the transition out of St. Louis.....
- 6,775
He's moving?DogtownBnR wrote:http://www.stltoday.com/business/local/ ... 0f31a.html
Big shock!
He was the face of AB for the transition and right on cue, 3 years later, he is gone.
DP is allegedly spending more time with his family.
This is the start of the transition out of St. Louis.....
- 3,796
Eventually, most of the decision-makers that matter will be moving, if they haven't done so already. Got to get some use out of the plush NYC office.
Ab already states that NYC is where all leadership is based for global decision making. It is partially shared with lower levels at Belgium. St. Louis is just north American headquarters. Basically....no change.
- 3,796
Interesting, but seems to be the right response for SABMiller, at this time. Basically, he will do what is in the best interest of the shareholders. The best interest financially, of course....
http://www.stltoday.com/business/column ... f6878.html
http://www.stltoday.com/business/column ... f6878.html
- 6,775
Which is what they are legally required to do.DogtownBnR wrote:Interesting, but seems to be the right response for SABMiller, at this time. Basically, he will do what is in the best interest of the shareholders. The best interest financially, of course....
http://www.stltoday.com/business/column ... f6878.html
- 3,796
This seemed inevitable since AB was taken over....Looks like they will finally get Modello.
http://www.stltoday.com/business/column ... f6878.html
http://www.stltoday.com/business/column ... f6878.html
- 10K
It's too bad they couldn't have pulled this off a few years ago.DogtownBnR wrote:This seemed inevitable since AB was taken over....Looks like they will finally get Modello.
http://www.stltoday.com/business/column ... f6878.html
- 3,796
http://www.stltoday.com/business/column ... 0f31a.html
Speculation is that ABI may have to sell a brand or 2. Michelob, Natty, Busch.... I couldn't imagine AB without those brands.
Speculation is that ABI may have to sell a brand or 2. Michelob, Natty, Busch.... I couldn't imagine AB without those brands.
- 1,218
Great news for the red Budweister sign atop the ABI brewery:
PD story: http://www.stltoday.com/business/column ... 588b3.htmlThe new sign will retain the existing classic style and design of the existing sign, A-B said, but will use LED technology to better withstand exposure to the elements and shine more brightly.
"It’s a part of St. Louis, representing the bond between Budweiser and its deep roots in this community," Jeff Pitts, general manager of the Anheuser-Busch St. Louis brewery, said in a statement. "We’re excited to begin the process of being able to keep this icon shining for years to come. It will look exactly the same, but will rely on better and more energy-efficient technology.”
- 3,796
I think this story may explain why the BUD light was turned off a here and there, since the INBEV takeover. I was thinking it was a way to save money and I may have been right. By going to LED, the need to shut the light off should not be there. Making it brighter is a bonus, sort of a welcome sign for out-of-towners entering the city from
64-40 to 44-55. It is a bit better than the previous welcome sign, Powell Square...
64-40 to 44-55. It is a bit better than the previous welcome sign, Powell Square...
This shouldn't come as much of a surprise.
http://www.ksdk.com/news/article/372399 ... of-country
http://www.ksdk.com/news/article/372399 ... of-country
ST. LOUIS (KSDK) - A spokesperson for Anheuser-Busch InBev says they are reorganizing some departments in the U.S. business services area, and that less than 30 people will lose their jobs.
A statement from Vice President of People Jim Brickey says the reductions were minimized by using unfilled positions.
The company will not disclose how many employees have lost their jobs since the merger with InBev.
Employees in eliminated positions are allowed to apply for other positions that are open within the company.
Some of the work that has been eliminated in the United States will be performed at an AB InBev global center in Argentina.
The company did not specify if the positions cut are local.
Here is the full statement from Brickey:
"We recently announced to some departments within our U.S. business services area we are reorganizing work that will displace a small number of workers. These reductions were minimized as much as possible by using unfilled positions. We communicated this news to impacted employees recently. They are able to apply for other open positions in the company they are qualified to perform.
"Additionally, other areas of that division will be expanding, which we expect to result in new jobs in the near future. This is an excellent workforce, and when we can expand the work and resulting positions, we will.
"These are always difficult decisions, but are important in evolving our business and improving our competitiveness. We will always be challenging ourselves to find better ways to run our business. As on ongoing practice, we assess our resources to assure they reflect our current business strategies and needs that will drive long-term growth.
"There is certain work that will now be performed in one of our global centers in Argentina, where the company has operated a business service functions for many years and there is a high level of experience, technology and expertise in performing this function. As a global company, we organize work how and where it can be most effectively performed, using the expertise of our talent in any location. We bring people with the right knowledge and experience together where the work is ideally suited. Doing so optimizes our operations and carries excellence companywide.
"Based on the small number of reductions, notices are not required under the federal WARN act."
- 3,796
- 11K
Good to see AB being pushed by the local breweries. The rendering looks great - I'll definitely check it out.