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Disney wants to see how Belleville does things at Art on the

Disney wants to see how Belleville does things at Art on the

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PostApr 07, 2008#1

Disney wants to see how Belleville does things at Art on the Square



Art on the Square in Belleville

Belleville's Art on the Square funding to stay the same

Will apply what works to its annual event

BY LAURA GIRRESCH

News-Democrat





BELLEVILLE --Walt Disney World is looking to Belleville's No. 1-ranked Art on the Square to glean ideas for its own show.



Marketing and art show staff from Disney -- which Art on the Square director Patty Gregory said she considers tops when it comes to event planning -- will fly in from Orlando to attend Art on the Square May 16-18 to see how Belleville does things and trade tips.



She thought somebody was playing a prank on her when she received the e-mail telling her they were coming, she said.



The Disney-sponsored show, the 33-year-old Festival of the Masters, didn't even place in the top 100 on the Art Fair SourceBook list that ranked Belleville No. 1, said Mary Haupt, who works in marketing for Disney's special events.



The list ranks shows based on sales. Disney's show is held at Walt Disney World, and so it doesn't have a residential community from which to draw art buyers, she said.



Each year, the Disney group travels to one out-of-state show to "share best practices," Haupt said.



Belleville's ranking drew Disney's attention, Haupt said. Plus, the staff was fascinated by how well Belleville's show has done and how it has grown over the past seven years, Haupt said.



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http://www.bnd.com/homepage/story/301955.html